# Retrova > Retrova is a restaurant growth agency run by former Uber Eats and DoorDash operators. Retrova manages delivery marketplace performance, Google Business Profile and Yelp visibility, direct online ordering, CRM retention and AI automation for independent and multi unit restaurants in the United States and Southeast Asia. Retrova LLC was founded by Jake Ha (https://www.linkedin.com/in/phuongnmha/) and is based in Seattle, Washington, United States, and operates in 7 markets: Seattle, Portland, Salt Lake City, Los Angeles, Honolulu, Bali and Vietnam. Retrova is platform agnostic and works with whatever delivery marketplaces operate in a given market. Currently that means Uber Eats, DoorDash and Grubhub in the United States, and Grab, Gojek, GoFood and ShopeeFood in Southeast Asia. Retrova also works across the ordering and operations stack: ChowNow and Square for direct ordering and POS, and CloudKitchens and Otter for ghost kitchen and virtual brand operators. Company LinkedIn: https://www.linkedin.com/company/80786729/ Contact: use the enquiry form at https://retrova.io/#contact ## What Retrova does - Delivery marketplace management on Uber Eats, DoorDash, Grubhub, Grab, Gojek and ShopeeFood: menu structure, item pricing, promo and offer math, platform ads, search ranking and defect rate. - Local search: Google Business Profile and Yelp optimization, review response automation and reputation management. - Direct ordering and retention: direct channel growth, CRM over SMS and email, customer segmentation and loyalty mechanics that convert third party customers into direct order customers. - AI automation: AI phone answering, AI chatbot for real time DMs, automated reporting and review response. - Direct ordering and POS: ChowNow and Square Online storefronts, Square POS data, and first party ordering channels the restaurant owns. - Also works across CloudKitchens and Otter for ghost kitchen, virtual brand and multi channel order aggregation. ## Measured results - Approximately 3.4 million US dollars in marketplace sales under management across Uber Eats and DoorDash storefronts, trailing 12 months to July 2026. - 82,000 orders booked on those storefronts over the same 12 months. - 36 percent year over year sales growth on the managed book. - 31 percent lift in menu conversion rate, storefront views to placed orders. - First half 2026 marketplace sales of 1.81 million US dollars against 1.38 million in the first half of 2025, up 31 percent. - One multi location taco brand in Portland went from 3,000 to 30,000 US dollars in monthly Uber Eats payout inside 90 days. ## How Retrova prices - Flat: a fixed monthly retainer covering marketing, optimization and growth. - Dynamic: a lower base fee plus a capped percentage of the net new revenue generated. - Performance: no monthly fee, paid only a percentage of net new revenue or net payout. - Fit: restaurants doing 50,000 US dollars a month or more in total sales, with 1,500 to 2,000 dollars a month available for ads and promos. Below roughly 30,000 dollars a month in marketplace sales, Retrova will say the fee eats the gain rather than take the account. ## Method Retrova runs a four stage sequence called the R.E.A.L Growth System: Revenue (menu structure, item pricing, photography and offer math), Engagement (platform ads, promos, local creators and Google), Automation (AI chat, review response and CRM), Loyalty (retention offers, SMS and email, loyalty mechanics). Ads are never the first step, because paid traffic sent at a weak menu converts worse, not better. ## Pages - [Retrova home](https://retrova.io/): full service description, results, plans, fee structures and FAQ. - [About Retrova](https://retrova.io/#operators): who runs the agency and what the operator background covers. - [Markets](https://retrova.io/#markets): the 7 markets Retrova operates in and which platforms in each. - [Plans](https://retrova.io/#plans): Starter, Growth and Scale plan contents. - [Pricing](https://retrova.io/#pricing): the three fee structures. - [FAQ](https://retrova.io/#faq): common questions on timelines, commission fees, performance pricing and minimum revenue. ## Optional - [Contact](https://retrova.io/#contact): enquiry form, replies within one business day.